The fourth generation of the Nalley family, the sons of C.V. 'Jim' Nalley III (Clay, Slater and Street) has been paving their own way in the car industry with their business, SONS Auto Group, for the past four years.
The three formed the joint venture back in 2006 after working with their dad and Asbury Automotive Group, with whom Jim formed a partnership in the late nineties to purchase dealerships.
Mr. Nalley retired in 2004 and the sons began their own family business once again, with traditional values and great customer service.However, they had to leave the Nalley name behind as it legally belongs to Asbury.
Today, SONS Auto Group consists of seven franchises across Georgia and including, in Atlanta, BMW of South Atlanta.
Hear What Our Customers Have to Say
"BMW Convertible"
December 12 I was almost convinced to buy my new BMW closer to my home in Smyrna, Georgia. I found BMW of South Atlanta on the internet and they convinced me to give them a try. It was an easy drive down I285 from Smyrna and took 25 minutes. 25 min. but they were hundreds of dollars less money on the same BMW. I love my new 335 Series, I just wish it will warm up so I can take the top down. Thanks to Mike, Jason and the Qman who helped.
Darla42,Smyrna, GA
"Drove here from Columbus, GA for my BMW"
Jason and Leroy gave me deal I couldn't resist. My new BMW was waiting for me when I arrived from my drive up from Columbus, Ga. The hour drive was definitely worth the savings. Everyone is so kind and friendly in Union City.
BM from Columbus, GA
"UP 75 north to BMW in Union City from BMW Macon"
After being snubbed all over macon with my trade I took the drive to Union City and saw Tom, Jason and Adrian. They gave me what my BMW was worth and fixed me up with a great BMW 328i lease. I was treated fairly and I now have the nicest BMW in Macon, Ga.
GaryT Macon, GA
"Saved Time"
BMW of South Atlanta has saved me hours with the online parts order form. It is easy to use, the BMW parts are priced competitively and the service is incredible. I would recommend the BMW of South Atlanta parts website to anyone who hates the hassle of waiting at the dealership to see a parts manager. The site offers online and telephone help so that you always get the part that you need. Dennis Smyrna, GA BMW owner